The founder of Swork Coffee hired me to capture the shop’s modern, urban vibe, friendly staff, and craft food and drinks for their website and social channels. As the shop had just undergone a drastic visual overhaul, it was important to feature the more drastic changes to the interior, especially since the shop had a steady stream of long-time regulars who were used to the old layout. My approach entailed a combination of long and wide focal lengths, shallow depths of field, and meticulous geometric perspective alignment in order to achieve a cinematic feel. Imagery was shot over two days and at different times to maximize lighting scenarios that were ideal for shooting but still distinct from one another.